PR firms in Birmingham, AL

Here some tips to supercharge your public relations in Birmingham:

1. PR is all about networking, you have to build relationships and find reporters whom you can reach your news. There are different strategies and different tools you can use in order to achieve this. For instance, you can start building relationships using LinkedIn, buying a journalist database or simply you outreach them using Twitter. Every reporter is on Twitter, and reaching reporters and journalists through Social Media is often a great way to build a relationship with them. So do networking, build relationships, and when you achieve your goal and get a story featured make sure to thank them, and notify them you’ll reach them out with any other news you might have.

2. Go straight to the point. Make your article as much as you can just around the main point of your story. When you outreach editors, you want to give them as much information as possible but in a short text. You want to get them focused on your story headline, and it is very advised to include with this also HD photos, videos, and biography of the people that are involved. You need to give them everything they need so that they could publish your story without having to speak to you again.

3. Create a snowball effect to for your press appearances. Unless you really have a great news, it is going to be really difficult to jump straight on national news or getting published in large publications. It is better you to start small, making your own content regularly in order to always release fresh information. Then if you can get some local news to cover you, it is likely that national press and large publications will follow. It’s all about social proof and once you get into this process, you can just build it up bigger and bigger from there.