As online competition surges ahead with new websites mushrooming now and then, it’s time to revisit your content marketing directives and invest in search engine optimization. Websites need to meet specific requisites that Google sets. It’s important to have a set of SEO strategy. • Snippets are dominating more search clicks. Google has undergone immense […]
Artificial intelligence is everywhere. Robots rely on AI to serve us. You see AI when browsing the internet, chatting from your smartphone, buying goods online and in all aspects of your digital lifestyle. Did you know that AI can have many applications in digital marketing? Definition of Artificial Intelligence (AI) Artificial Intelligence, also known […]
With the world celebrating the coming of the year 2020, I believe the importance of social media presence and marketing for businesses around the world should be pretty obvious by now. I mean its 2020, come on! If, however, you’re still searching for convincing motives as to why your business must have social media presence […]
Every year around this time, people examine and reconsider their website design choices to understand whether they are on the right track or not. A website acts as the representative of your brand and business. Hence, it makes sense to keep it up-to-date from all aspects. And since a lot of observations from the past […]
Ecommerce is indeed a lucrative and interesting option for merchants. But, the competition in this field has reached a point where you need to come up with the best USP to thrive. No matter how rare your products and services are, the probability is there are already hundreds of websites offering similar services. When you […]
In a fast-paced society, companies need to learn how to stay ahead of competitors and up-to-date with current trends pertaining to their industry. Regardless if you market makeup or offer cosmetic services like dental work, your company will rely on quality advertising. In this digital era, we are constantly discovering new ways to spread information […]
There are tons of things to wrap your head around if you’re a startup owner: your hiring schedule, how you plan on scaling, and the best way to market your business model to possible new investors. However, if you’re planning on getting a startup up and running in the near future, one thing that’s important […]
Your tech stack is the collection of tools you rely on to run your business. The term tech stack, also called the app stack or software stack, actually originated in software development. It now applies to nearly every business, and they use the same principles to add, connect, replace and manage the technology on which […]
You will need to make a better brand presence and impact online to integrate email marketing with social media. There are different platforms that you can use, each of which has various features and fan following. For example, research shows that: • There are more than a billion Instagram users • 313 million Twitter users […]
Email marketing is one of the most cost-effective ways to reach thousands of clients and prospects in seconds. And while a lot of businesses are already using it as part of their operation, many keep it at a superficial level, not knowing that they could get much more from their efforts. By tweaking your techniques, […]
